Monday, February 14, 2011


This is our confidential paper disposal box. Out of frustration someone glued an "idea box" sticker to it. This might look like a joke to you but in reality it was one of the most visited places on the floor during development of Emily's Childhood Memories (number one is the coffeemachine).
We counted (we really did) the amount of ideas we threw away on an average day. For every idea that ended up in the game 14,6 ended up in this box. That's on average!

It's one of the burdens of working in a creative environment. Dealing on an hourly basis with your ideas being canned. Being rejected. To illustrate what we mean; Here's an example of something that we thought could work very nicely with a younger Emily, but eventually didn't make it in the game.

Of course, I'm exaggerating a little bit, but to tell you the truth, a lot of people find it very difficult when their ideas are not being used, end up in the game or worse that they are taken out because for some reason they didn't seem to work out.

So if you're having this romantic idea of working in a creative environment, you might want to think twice (or 14,6 times;)

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